Excerpt:
As sustainability initiatives in other industries stall out, big acts like Coldplay, Dave Matthews, and Billie Eilish are pushing live music to go green.
It’s less than an hour before the Dave Matthews Band takes the stage on a sunny Thursday evening on the coast of Long Island — but the biggest crowds at the Northwell at Jones Beach Theater aren’t at the tequila bar. They’re in the “eco-village” operated by Reverb, a nonprofit focused on greening live music by inspiring fans to take action around climate change…
Five days after Donald Trump’s second inauguration, Coldplay played the biggest — and almost certainly the most overtly eco-friendly — stadium show of the 21st Century. A crowd of 111,000 streamed into Narendra Modi Stadium in Ahmedabad, India, to see the latest stop on the band’s Music of the Spheres Tour. Coldplay has grossed nearly $1.3 billion in the first three years of the tour, making it the second-most lucrative of all time behind Taylor Swift’s Eras Tour.
Coldplay has notched quite a few firsts on the climate front. After the group’s 2016-2017 tour, front man Chris Martin and his bandmates were so concerned about their carbon footprint that they took a break from the road until they could forge a more sustainable path. They eventually began planning the Music of the Spheres Tour with a pledge to reduce CO2 emissions by 50 percent compared to their last tour, and to hold themselves accountable with transparent reporting.
Coldplay committed to offsetting unavoidable emissions as responsibly as possible, drawing on the Oxford Principles for Net-Zero Aligned Carbon Offsetting, a guide that aims to ensure the integrity of carbon credits. The group has also used a portion of its tour proceeds to support new green technologies and environmental causes. Above all, the band wanted to push the envelope industry-wide with a sustainability rider — a set of requests that artists make as a condition for performing — covering everything from venues’ power connections to free water for fans.
Concert promoters are accustomed to accommodating all manner of demands on big acts’ riders (ranging from peppermint soap to actual kittens) and have proven open to doing the same for climate initiatives.
“Any artist could add sustainability considerations to their rider and try to influence promoters and venues to do things in a lower-impact way,” said Luke Howell, the band’s head of sustainability. “While not all artists can change how a venue operates at the macro scale, they can all ask for no single-use plastics, more veggie options on menus, or make sure the kit they are using is efficient and specced correctly to minimize energy use. And they can all engage their fans…”
